Inspired by History
It was a personal passion of mine to deep-dive into company archives and scout vintage sellers for inspiration. I found genuine excitement in the hunt by uncovering forgotten pieces that bridge the gap between our brand’s past and its present. By bringing these stories to the surface, I aimed to celebrate our rich legacy and invite our customers to feel like a living part of our heritage.
PROJECT CREDITS: CREATIVE DIRECTION AND DESIGN: ED NACIONAL, DESIGNER: MELIA TANDIONO: ART DIRECTION: KELSEY LIM, PHOTOGRAPHY: PAULA-ANDREA AGUDELO